Sticky’s was created out of a love for chicken fingers, and the desire to think outside of the box for how a restaurant could serve them. The founders of Sticky’s thought there were a lot of New Yorkers who really loved chicken fingers but didn’t have a great place to get them; and thus, Sticky’s was born!
Sticky’s used an online ordering provider that enabled measurement both on the web and through a mobile application. The company had run some basic ads including boosting posts and trying to drive traffic to specific locations.
Measurable return on ad spend (ROAS) through Sticky’s online ordering site.
Not included are in-store sales or third party online ordering platforms where there is additional lift.